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Let’s Connect in Irvine, CA — Join Us for Breakfast & Amazing Networking

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Celebrate Real Estate Investing with Realty411 – Join Us for an In-Person Event in Orange County.

Dear Investors,

We hope you are well and prospering in your REI business.

We’d like to help you increase your deal flow by inviting you to Realty411’s Investor Summit in Southern California.

Our special educational event will take place on Saturday, August 20th, 2022, please see the attached flyer.

In addition to a fantastic networking breakfast starting at 9 AM PT, our Investor Summit will feature wonderful speakers on a variety of new topics.

Our exciting one-day conference will host incredible educators from around the country, who are ready to share their valuable insight.

They’ll be plenty of breaks for networking and interacting with numerous exhibitors as well as like-minded wealth builders.

Be sure to join us in PERSON for one exciting day with plenty of live education and interaction.

We’ll have wonderful resources, plus guests will have access to private capital, and business/commercial funding as well.

Now is the time to grow your real estate business to a whole new level of success!

Grasp the opportunity to network with sophisticated investors from throughout California and around the country.

Be sure to pencil this date now and join us in-person to gain specialized insight and knowledge.

Our special networking breakfast begins at 9 am so bring plenty of business cards.

Register today at: https://www.eventbrite.com/e/349852075977

4 Tips for Qualifying for Commercial Real Estate Loans

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Image from Pexels

By Vista Capital Solutions

Commercial and residential real estate have quite different requirements and qualifications for loan applications. Here are four tips for qualifying for commercial real estate loans.

1. Have Proof of Income Available

The lender will need to know about your income sources and income level before you can be considered for commercial real estate loan approval. This is because the lender needs to be sure your monthly income will be able to cover both your regular expenses and your monthly loan payments. If this is your first time applying for a loan, have your tax forms available, for example, a W-2 form. If you already own or manage properties, bring your portfolio so the lender can review your global cash flow.

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2. Know Your Credit Score

Your credit score won’t hold quite as much weight when you seek a commercial real estate loan as it would for a residential real estate loan, but that doesn’t mean it’s not still an important piece of information. You should make sure your credit score is at least higher than 500. Ideally, however, it should be above 600. If your score falls below 500, you’ll have a much harder time trying to qualify for a loan.

3. Know Your Net Worth

Your net worth will be a much more important factor than your credit score. Net worth is the difference between someone’s liabilities and his or her assets. It will likely be the first thing your potential lender will want to review. Lenders want to make sure your net worth is greater than or equal to the amount of money you’re asking for as a loan, for similar reasons as making sure you have sufficient income.

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4. Inform the Lender of Management or Ownership Experience

Crucially for commercial real estate, you need to inform the lender about your experience in managing or owning properties. Let the lender know whether you have prior experience in these areas or not. If you don’t you may need to explain why you’re seeking to enter the market now. If you do, then you need to be able to show the lender what kinds of properties you’ve owned or managed and how your skills and experience translate to the new property or resources you’re seeking a loan to finance.

If you’re looking to apply for a real estate loan, you should understand both what information is necessary for you to qualify and how the processes differ between commercial and residential real estate industries.

The Los Angeles Real Estate Grand Expo Returns on Oct. 22nd Showcasing Top REI Educators

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3rd Annual Los Angeles Real Estate Grand Expo

DATE: Saturday, October 22, 2022
TIME: 9:00 am to 6:00pm
LOCATION: Iman Cultural Center,
3376 Motor Ave,
Los Angeles CA 90034

Keynote Speaker – Rick Sharga: “What to Expect in the Post-Pandemic Real Estate Market”

FREE ADMISSION – FREE PARKING

SPECIAL VIP TICKETS $100.00

Watch a video from the 2021 Expo:

Please join us on Saturday, October 22, 2022 9:00 am to 6:00 pm, for our “Annual Los Angeles Real Estate Grand Expo.” The theme of this year’s Grand Expo will be “Investing in a Pre-Recession Market.” Our Grand Expo will be presented by the Los Angeles County Real Estate Investor’s Association, Sam’s Real Estate Club, and Realty411. An entire day celebrating real estate investing and you can be part of it. There will be twelve national guest speakers (in breakout sessions), and a Vendor Expo area (the size of a hockey rink!) with over 60 real estate related vendors. Best of all, this Grand Expo will be FREE to attend.

Our economy is sliding out of a disastrous pandemic into a recessionary market. Given the challenging real estate climate, this is no time to go in it alone. In a transitioning market like this one, you need experienced and resourceful experts who can teach you how to adapt investment strategies to current conditions. That’s why the theme of this year’s Annual Los Angeles Real Estate Grand Expo is “How to Invest in a Pre-Recession Market.”.

Our unique selection of national speakers has more than four decades of real estate experience and will be sharing their strategies and experiences on how to adapt post-pandemic. Don’t miss this exciting opportunity to rub elbows with the best and the brightest all in one location and all in one day. We look forward to seeing you there!

Don’t miss LA Grand Expo’s Exhibition Hall!

Don’t miss our special “Vendors Expo.” The Vendor Expo will be open all day (9:00 am to 6:00 pm). We will have a collection of over 60 of the finest real estate vendors in Southern California, with all of the professional services you will need to become a successful investor, including private lenders, title companies, data services, CPA, escrow companies, building suppliers, title insurance, home inspectors, business credit, tax auctions, Realtor services, hard money lenders, Airbnb, mortgage brokers, 1031 exchanges facilitators, contractors, out-of-state investment opportunities, insurance agents, credit repair consultants, staging companies, and much MUCH more!

So come early, meet and greet, and expand your “Dream Team” of real estate professionals that are eager to help you succeed. And just like the rest of the Grand Expo, the Vendors Expo will be FREE. But, please RSVP below.

TOPICS COVERED INCLUDE:

  • How to fix and flip houses
  • How to profit with tax deeds
  • Where to invest in a shifting market
  • How to invest in multi-residential apartment buildings
  • How to buy foreclosures and probates
  • Be the lender, not the borrower
  • How to get started investing in real estate
  • Do’s and don’ts when dealing with tenants
  • How to renovate a house
  • How to wholesale (assign) properties
  • And much, much more!

Complimentary Private Consultations

As a special super-duper unique feature of this year’s Grand Expo, you can sign-up for private, one-on-one consultations with your favorite guest speakers during the Grand Expo. Registration will begin on Saturday morning, starting at promptly at 8:30 am. First come – first serve. So come early and schedule your private consultations. This is a once in a lifetime opportunity!

PRESENTERS (in Alphabetical Order):

If you’re like us, you hate real estate gurus who spend their time up-selling products rather than teaching. We understand they need to sell online courses and programs to cover their expenses, and we respect their knowledge. But geez, can’t they at least teach us something first before selling us?

Well, this won’t happen at our Grand Expo! We have required each speaker to sign a solemn promise that they’re going to spend at least 90% of their presentation actually teaching us real estate strategies and techniques. Only then, in the final minutes of their presentation, our speakers will explain what programs and materials they have available for those students that want to pursue that subject in more depth.  A fair resolution to all involved, don’t ya think!

How Do I Know What A Property Is Worth?

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Image from Pixabay

By Tamera Aragon

In considering the price to pay for a property, the first step you must take is to know the ARV (After Repair Value), of a property. Of course there are other costs to consider in buying and selling but it all starts here…The value of the property.

Question: “How do I value the property I am interested in?”

I want to start by sharing that comps, or comparables, are regarded as the single-best tool in determining a home’s value. Comps will compare criteria from recently-sold properties in a neighborhood, such as sale price, age of house, size, and square footage and come up with an average value based on these elements.

I like to look at the last 90 days SOLDS and use ½ mile radius at most when considering comps around a property I am looking to value.

On a side note, for easy online access to the information I am sharing here anytime, go to Realty411.com where you will find a ton of other FREE tools and resources catering to real estate investors.

So… back to the original question…

Answer: COMPS! You need to use comps to come up with value. This is what the banks use to come up with how much they loan. This is what appraisers use. This is the common way to come up with base valuation of property.

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2nd Question: So the next question I get is, “Where do I find good comps?

Some of you reading this might be a REALTOR® and have easy access to comps.

However, others who are not REALTORS®, finding good comps is not so easy. And I know I hated to bother my real estate agent to have to look up comps when I am making 20+ offers a day.

2nd Answer: So here ya go…here are some free resources that will help you in getting started in valuing a property using some simple online tools.

NOTE: Most of these sites include the value of a mortgage when it goes into Foreclosure as a sale, which can make these numbers skewed from facts. Be aware of this. However, these are good starting points and can be used in your initial evaluation.

  • Most popular – Zillow – www.Zillow.com
    who owns the term, “ZESTIMATE”. You just type in the address and their
    value comes up. If you want to learn how they come up with their
    Zestimate, go here: www.zillow.com/wikipages/What-is-a-Zestimate
  • NEW – In Beta Form- Find Comps Now – www.FindCompsNow.com
    Seems to utilize Zillow yet lists the properties used to come up with
    estimate, but adds some interesting features like separating out the cash
    buyers’ purchases from those who were purchased with mortgages.
  • Offers Comps plus Property Operating Data Tool – Finest Expert
  • Connected to most MLS Services – www.Realtor.com
  • Most Comprehensive – Redfin – www.redfin.com Study showed they had 100% of all homes listed by compared to others.
  • Easy Sort feature to weed out comps that don’t apply (Foreclosures, too old, too far).Trulia – www.Trulia.com Do not just take the value shown.

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Follow these Instructions to get the best free comps from Trulia.

  1. Go to: www.Trulia.com
  2. Type in the address, city, state and if possible, the zip code for the property you need to run comps.
  3. Wait for small box on right to pop up and click on the words “view details” inside that box
  4. On this page look for tabs about one inch down – one says comparables – click on that tab
  5. On this page ignore the comps you see and scroll to the very bottom of the screen and click on the words view more comparables
  6. On this page you will see a tab for “Solds” and a tab for “For Sales”. These are the comps you want
  7. Note: This site also takes into account properties the bank has taken back at full price owed because they buy these on the court steps. Therefore, ignore the property prices that are out of line with the majority.
  8. Put properties in order of proximity by clicking the “proximity” tab and then clicking the arrow. This puts properties in order of how close they are to yours.
  9. Use the Per Square Foot price located on the right side.
  10. Average the Per Square Foot price by adding up those located a mile or less from the property and averaging the number by how many properties you added up. Example: 10 properties added up to be $1000.00
  11. Divide 10 properties by the $1000.00 total and that means the property you are researching is worth $100 psf (per square foot)
  12. Multiply this per square foot price by the square footage of your subject property.

Image from Pixabay

Again, there are many other factors to consider when looking to buy a property for investment services. (More on this topic in future blog posts.)

Are you interested in real estate investing?

Be sure to click on the link below to take advantage of many that I use in my REI biz.

On a side note, for easy online access to the information I am sharing here anytime, go to this website where you will find a ton of other FREE tools and resources catering to real estate investors.

If you have any other ideas, experiences or questions about using and finding comps, please leave me a comment below! It’s great to have the interaction and appreciate hearing from you.

TAMERA ARAGON

Tamera Aragon is a professional online entrepreneur and has bought and sold over 300 properties, establishing her as an expert in the real estate investing field. Since 2003, she has purchased over ten million dollars in real estate and currently holds properties all over the world. Tamera’s focus is on the booming Foreclosure market, buying Pre-foreclosures, REOs and Short Sales.

Tamera who is a noted Author, Success Trainer, Speaker and Coach, shows her passion for helping others with the seventeen websites she has created and several specialized products to support fellow investors throughout the world. When Tamara is not busy running her website, she is very involved with her Fiji joint ventures and investments.

Tamera Aragon is one of the few trainers and coaches who is really “doing it” successfully in today’s market. Tamera’s experience has earned her a solid reputation in the industry as well as the respect and friendship of many of the top national real estate investment and internet marketing experts. Tamera Aragon believes her success has garnered her the financial freedom to fully enjoy her marriage and spend quality time with her children.

https://www.tameraaragon.com

Learn live and in real-time with Realty411. Be sure to register for our next virtual and in-person events. For all the details, please visit Realty411Expo.com or our Eventbrite landing page, CLICK HERE.

Key Considerations for a Successful Social Media Campaign

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Image from Pixabay

By Vista Capital Solutions

Social media advertising is an amazing way to get your marketing message in front of the people you want to see it. Its highly-targetable nature, combined with relatively low cost-per-impression make it an incredibly powerful tool for brands of all kinds and sizes. Before launching a campaign, however, it’s critical to form a smart strategy. Here are the main factors you need to consider before you put your money down.

Who is Your Audience?

Knowing who you’re targeting may seem like a social media marketing no-brainer, but far too many companies miss the opportunity to really pinpoint who they’re trying to reach. Social media allows you to serve ads to specific demos broken out by age, income, gender, and location. Drill down as deep as you can on these parameters.

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Where can You Find Them Online?

Having a social media marketing presence on every conceivable platform seems like a smart idea. In practice, it’s very difficult and expensive to maintain that level of engagement. Cross-reference your target audience with the one to three platforms they’re most likely to use and start there. You can always add more if you can manage it.

Is the Plan Consistent with Your Overall Marketing Strategy?

Brand consistency is crucial across all media platforms. Don’t trick yourself into thinking that social media marketing is any different. Use the same brand voice, marks, and style you would if you were producing a broadcast or print ad. Customize the dimensions and delivery to the platform; not the attitude and message.

Image from Pixabay

Are You Being Conversational and Engaging?

Engagement is key to successful social media presence, from organic posts to boosted or paid ads. Customers have grown to expect social media interaction with brands to feel like a one-on-one conversation with a customer service representative. That means you must plan your campaigns and posts in such a way that you can respond in a timely fashion to comments and complaints. You must also present your content in a conversational, engaging way.

Is Your Content High-Quality?

Speaking of content, don’t be misled into thinking that social media content can be lower-quality than your other forms of advertising. Are people used to seeing more amateurish content on social? Yes. Does that content convert sales? Usually not. Put your best foot forward and customize content presentation to each platform.

For best results, use these considerations as a checklist whenever you launch a new social campaign. If applied consistently, they should help you achieve great results!

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“Unlearn” What You’ve Been Taught About Money

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Please review this important webinar invitation. Thank you.

LEARN WITH STEPHANIE WALTER,
CEO OF ERBE WEALTH

Dear Investor,

It’s time for another educational and life-changing online webinar to help you reach that next level of real estate success.

In this webinar, Stephanie will teach investors to “unlearn” what most of us have been wired to think about money.

Stephanie will teach you the secrets of the wealthy investor. Plus, as special bonus for attending, you’ll get access to review case studies of some in-demand investments, which fit perfectly into her wealth philosophy.

We hope you can join us for this special LIVE webinar, see you soon.

Sincerely,

Linda Pliagas
Realty411.com